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Wil OKeefe
Hi, I'm Wil O'Keefe. Welcome to my profile!
Wil OKeefe's Bio:
Wil OKeefe's Experience:
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Area Manager Internet Search at YP
July 2013 - Present | Reno, NVHired to manage the growth and performance of digital advertising products sold by the sales representatives in the Nevada and Northern CA area. The product set consists of SEM, SEO, Website, YP.com, Video, Online Display, and Direct Mail. During my time at YP the N. CA branch has continuously grown in size above and beyond expectations. My branch has shown the one of the highest growth rate within YP for new product penetration while simultaneously decreasing churn rates and new customer on-boarding.
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Marketing at Haws Corporation
October 2008 - August 2011Re-Branding Haws to compete in the new landscape of digital decision making and e-commerce and a flattened world. We are "casually" changing from a traditional marketing approach to one that is sharply focused on tight integration of lead generation, prospect nurturing, opt-in-preferenced base e-mail campaigns,CRM and Sales2.0 technologies. All of this at a plumbing company that sells Drinking Fountains and Emergency Equipment.
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Marketing, Director; Global Key Account Manager at Polyphaser
September 1999 - June 2008As Marketing Director: Directed all of the marketing efforts for PolyPhaser and engaged with all of Smith's marketing teams on global tradeshows, CRM implementation, and managed the company's global branding initiative. As Global Key Account Manager: Generated high margin sales by aggressively targeting OEM's in US, Europe, Asia, South America and Canada Influenced key telecom executives, design engineers and decision makers on the value of our product solutions Developing the relationship between Nortel-GDNT and PolyPhaser's WOFI in Shanghai, China Directed global marketing agreements Key Account Development Managed Latin American Rep/distribution market
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Sales Manager, Application Enginer at CGI, Inc.
May 1997 - September 1999Regional Account manager, application engineer, and marketing director for this gearhead manufacturer. Studied at Western Michigan University and achieved my Certified Motion Control Engineer certification. Learned to program PLC's. I worked directly with PE's from Dodge gear, Mitsubishi, Yaskawa, Kollmorgen, AMP, Baldor Motors, Emerson, ZF on projects ranging from industrial cheese graters, car transmissions, to NASA robotic projects and the Hubble telescope.
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Director, Business Development - Brita Partnership at Haws Corporation
July 2011Bringing great tasting water to the masses at universities, schools, and wherever people work. Working directly with Clorox and the Brita brand team to commercialize the Brita Hydration Station, which is a vertical-fill, filtered water dispenser. The Brita Hydration Station has been activated over 2,000,000 times in the public events we have sponsored. Including the Sundance Film Festival, Jack Johnson, Dave Matthews Band, Black Eye Peas, Honda Civic Tour, as well as, countless other PR related events. Now I am in the midst of developing a water dealer network across the US. It wont be long before the Brita Hydration Station is in every school, every university and every fitness center in the US. Stay tuned...
Wil OKeefe's Education:
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University of Nevada-Reno
2005 – 2008MBA -
University of Phoenix
2000 – 2002BSB MKTConcentration: Business, Marketing -
California Polytechnic State University-San Luis Obispo
1991 – 1993Concentration: Physics, Math -
Oxnard Community College
1987 – 1991A.S.Concentration: Math
Wil OKeefe's Interests & Activities:
Climbing, Skiing, Wrestling, Football, BJJ, Cooking, Learning, Electronics, Bird Rescue.
